Rob DiFatta Sales Associate A business major from Western Illinois University, Rob DiFatta came to The Hammond Group in 1995.  He has excelled as a sales associate with continued growth in his territory each year. Rob’s enthusiasm comes from his true enjoyment of the outdoors.  He spends much of his free time testing the products he sells whether he is fishing, camping or boating.  Rob is an avid fisherman and participates in several tournaments each season. His tremendous knowledge of fishing and hunting product lines, makes him a real asset to our manufacturers as well as buyers. Key Account responsibility:  Cabela’s, Meijer, Blains Farm & Fleet, Grainger THE HAMMOND GROUP